The Brand Brief Challenge
One fictional brand, one month, one shot. Design a wordmark and five-colour palette for the brief. Free to enter. Real prizes.
Coffee roaster rebrand
Entries close . Next month: .
$250 cash
Featured case study, homepage spotlight and introductions to hiring partners.
$100 cash
Featured in the newsletter and on the winners’ wall.
$50 cash
Featured on the winners’ wall.
People’s choice
Most votes wins a portfolio review from a partner studio.
Prize pool is funded by sponsors and supporters. Amounts may increase when sponsored; any change is announced before the month starts.
How it works
- Read the brief shown above. It rotates automatically on the 1st of each month.
- Design a wordmark (with or without a symbol) and a five-colour palette. You can use the free wordmark maker and palette builder or any tool you like.
- Upload your work to a public link (Behance, Dribbble, Google Drive, Figma) and submit the form.
- Voting opens the first week of the following month. Judges’ score counts 70%, community vote 30%.
Judging criteria
- Fit with the brief (30%)
- Originality (25%)
- Craft and legibility (25%)
- Palette and accessibility (20%)
Rules (short version)
- Free to enter; one entry per person per month; 18+ or with guardian consent.
- Work must be 100% original. No AI-generated final artwork, no traced or copied logos, no third-party trademarks.
- You keep your copyright. You grant Brand.Studio a licence to display your entry with credit.
- Void where prohibited. Prizes paid by bank transfer or PayPal within 30 days. Full terms in our Terms.
Put your brand in front of designers and founders
Sponsors fund the prize pool and get logo placement on the brief, the newsletter and the winners’ announcement.